Two ways to pivot.
Reposition the experience you already have for a new professional role, or build a business around what you already know. Each series is six guided sessions where you do the work, using AI as a hands on tool to help you build a stronger role or a business that can grow.
Business Build Series: build the business around what you already know.
For people who already have something to work from, an idea, expertise, a product, a service or an early business, and need help turning it into something clearer and more developed.
Business Idea
Clarify the opportunity, the audience, the problem you solve, your offer and your direction.
Brand Story
Develop the story, positioning, messaging and identity behind the business.
Landing Page
Turn the idea into a real website page built around what you offer.
Monetization
Decide what you are selling, how you will make money, and how customers go from interested to paying.
Content
Build the posts, emails and messages that keep the business visible after launch.
Pitch and Financials
Prepare to explain the business and its numbers clearly. Financial and pitch specialists join this session.
Role Rebrand Series: build your next professional role.
This isn't about starting your career over. It's about finding the value in the experience you already have, connecting it to a new direction, and building the professional presence to support the move.
Your Experience
Identify the skills, knowledge, accomplishments and patterns across the work you have already done.
Your Direction
Define where you want to go and the kind of work, role or opportunity you are positioning yourself for.
Your Role
Shape the role you want to be known for and connect it to the experience you already have.
Your Professional Brand
Develop the language, story and positioning that communicate your value.
Your Professional Presence
Build or update what supports your pivot: your portfolio, website, résumé, LinkedIn profile or other professional materials.
Your Pitch
Learn to explain your pivot clearly to employers, clients and collaborators. An executive educator joins this session.
Made for professionals who are:
- Moving into a new role or field
- Expanding beyond their current job title
- Turning years of experience into a new direction
- Building a consulting or independent practice
- Repositioning after years in one industry
- Combining skills from different areas into a new role
- Developing a stronger professional identity
- Ready for their next move but unsure how to position what they already know
You bring what you know. We help you build what comes next.
Every session is hands on. You work on your own pivot, so by the end you leave with real pieces you can use.
Bring either series to your organization.
We run the Role Rebrand and Business Build series for employers, schools, nonprofits, incubators and community groups. Tell us who the group is and we come back with a scope and proposal within a few days.
- Practical workforce development
- Professional education
- Entrepreneurship programs
- Workshops
- Cohort experiences
Not sure which series fits?
Send us a note about where you are today. We'll tell you which one makes sense, or whether you need both.